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West Coast Dance Explosion holds an annual nation-wide dance competition for people of all ages. Pictured to the right is a truly monumental brochure, heralding the start of WCDE's 2003 season. In this piece, a dark, exciting atmosphere is prominent, as well as clean, conservative typography. There are a wealth of images of the previous year's festivities, as well as professionally-shot photos of the staff adding to the brochure's lush feel, while silvery color bars hint at colorful stage lighting. This piece was printed in 4 colors, with a silver underprinting and a spot varnish, along with a detachable perforated card.

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WCDE 2003 Competition Brochure
design firm: 
Sutton Watkins Advertising & Design, Inc.
client: 
West Coast Dance Explosion
software: 
Photoshop, Illustrator, QuarkXPress
 :: printing focus ::
See where the gloss and underprinting were applied:
normal
spot gloss
silver underlay
 ©2004 Ethan Starkweather. All rights reserved.